Tenshi Technology

Project

Web Solution and SEO

Tenshi Technology is a leading industrial automation company in the Philippines. Tenshi specializes in automation systems, electrical works, and metal fabrication. Tenshi is located in Laguna, Philippines.

Overview

Tenshi Technology wants to tap a broader segment of its target market by leveraging the power of digital marketing. For years, Tenshi relied on traditional marketing strategies such as word-of-mouth referrals and reach outs. Today Tenshi is ready to use the full potential of digital. #GoingDigital

Challenges

Tenshi wants digital exposure but its old website was both unappealing and non-performing – it was virtually invisible online. The challenge for Content Hacker is to create a website that is both functional and elegant.

Solutions

Content Hacker designed a modern website. With conversion and SEO in mind, the pages were carefully crafted and the content was mindfully written. We stick to best-practices in web development and SEO.

Results

Content Hacker is initially targeting six primary keywords – keywords of great importance for Tenshi. The result? Tenshi is on Page 1 of Google for all six keywords. And of course, they now have a nice and nimble website.

In detail: Solutions Implemented  #TheHack

Content Hacker assessed Tenshi’s website to pinpoint design and usability challenges. Using best-practices in user-interface (UI) and user-experience (UX) design, our team re-designed the Tenshi website and rebuilt the entire website from scratch. Here are some of the significant changes implemented:

  • Fixed navigation bar with a call-to-action button
  • Benefit-driven, conversion-focused website copy with clearer messaging and call-to-action
  • Projects sections and blog
  • Built-in job application feature
Tenshi Technology was virtually invisible on search engines for keywords that matter to the business. To mend this, Content Hacker performed basic onsite search engine optimization which includes the following:

  • Competitor Research
  • Keyword Research
  • On-page Optimization

Results

Improved Search Engine Rankings

Content Hacker implemented a basic onsite SEO solution for CDA. We targetted the primary keyword “top executive search firm Philippines” and related variants. We see a significant improvement in CDA’s search engine ranking in less than 6 months.

The redesigned and SEO-enabled website was launched in August 2017.

Design

Tenshi | Before+After

Before
After
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