Crisis Marketing Archives - Content Hacker™

Remote Work for the New Normal: Tips to Succeed for the Long-Term

by Noleen Marie Ramos | Nov 25, 2020 | COVID-19, Crisis Marketing

The COVID-19 disruption has caused the world to retreat to the comfort of our own homes, creating a new homebody economy. However, in order to survive, businesses need to carry on as usual and adapt to remote work. Experts have now dubbed this phenomenon as the...

Post-COVID-19 Recovery: Marketing Your Brand in the Age of Uncertainty

by Slye Joy Serrano | Nov 25, 2020 | COVID-19, Crisis Marketing

At this point in our lives, there is no doubt that COVID-19 has already changed the way we live. Everyone’s daily routine this year has been disrupted by the rampant spread of the COVID-19 pandemic on a global scale. Government-imposed lockdowns have almost led to the...

Digital Marketing Initiatives in a Post-COVID-19 World: The Road to Business Recovery for SMEs

by Slye Joy Serrano | Nov 25, 2020 | COVID-19, Crisis Marketing

The COVID-19 pandemic has left no industry untouched. In one way or another, everyone has been affected. Governments worldwide declared a mandate to stay at home, and the road towards recovery for the New Normal is slowly being realized. 2020 is indeed a daunting time...

Navigating Marketing in a Post COVID-19 World

by Slye Joy Serrano | May 24, 2020 | COVID-19, Crisis Marketing

A crisis can either make or break a business. Today, a global health crisis like what we are facing can either paralyze an organization or force it to thrive. Business owners understand that they can’t stay idle for so long. Organizations are now making tough...

Reshaping Your Digital Marketing Playbook Based on COVID-19 Consumer Sentiments

by Slye Joy Serrano | Apr 29, 2020 | COVID-19, Crisis Marketing

The world is still scrambling to navigate the uncertainty brought about by the COVID-19 outbreak. Businesses all over the world are facing a lot of challenging decisions such as shifting business hours, temporarily closing operations, fluctuating supply chains, and...

Digital Marketing During COVID-19: Five Ways to Help Brands Thrive

by Slye Joy Serrano | Apr 23, 2020 | Content Marketing, COVID-19, Crisis Marketing

Global communities around the world are taking the necessary measures to mitigate the spread of the COVID-19 outbreak. During these times of uncertainty, companies from all shapes and sizes are also struggling to keep themselves afloat. Daniel Sun, a VP Analyst at...