by Slye Joy Serrano | Aug 9, 2023 | Content Marketing
Content marketing has a fascinating history, from its humble beginnings to its current status as a powerful tool for creating strong bonds with target audiences. The rise of digital platforms, such as websites, blogs, email, and social media, significantly impacted...
by Slye Joy Serrano | Aug 9, 2023 | Content Marketing, Featured
Content marketing is a powerful tool that can help businesses of any size and sector build their brand, increase customer engagement, drive sales and more. It’s been used by some of the world’s top brands as part of their digital strategy to great success – but...
by Slye Joy Serrano | Oct 3, 2022 | Digital Marketing, Content Marketing
Recruiters are tasked with a seemingly impossible challenge: finding clients and candidates in an increasingly digital world. While the internet has made it easier than ever to connect with potential customers or employees, it has also made it more difficult to stand...
by Slye Joy Serrano | Nov 25, 2020 | COVID-19, Crisis Marketing
At this point in our lives, there is no doubt that COVID-19 has already changed the way we live. Everyone’s daily routine this year has been disrupted by the rampant spread of the COVID-19 pandemic on a global scale. Government-imposed lockdowns have almost led to the...
by Slye Joy Serrano | Nov 25, 2020 | COVID-19, Crisis Marketing
The COVID-19 pandemic has left no industry untouched. In one way or another, everyone has been affected. Governments worldwide declared a mandate to stay at home, and the road towards recovery for the New Normal is slowly being realized. 2020 is indeed a daunting time...
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